Open daily except Christmas Day. In mid-October 2026 the gates open 12pm–5:30pm on weekdays and 10am–9pm Saturdays; rides run Fridays, weekends and daily over half term (26–31 Oct).
About Brighton Palace Pier
Brighton Palace Pier is the classic 1899 pleasure pier on Madeira Drive, with about 20 rides at the far end plus arcades, food and deckchairs. It suits families with kids of any age and anyone who wants sea air with a doughnut. The cheapest way to ride is an unlimited wristband booked online, from £19.20 for kids under 1.2m and £24 for everyone else.
Tickets and prices
| Ticket | Price | Details |
|---|---|---|
| Supersaver wristband (1.2m and over), online | £24.00 | Unlimited rides all day; £30 on the day; includes pier admission |
| Kiddies wristband (under 1.2m), online | £19.20 | Unlimited kids' rides plus Palace Play soft play; £24 on the day |
| Big Day Out wristband, adult (over 1.2m) | £60.00 | Rides plus Palm Court food voucher, doughnut or ice cream and 100 arcade tickets |
| Big Day Out wristband, child (under 1.2m) | £40.00 | Same extras as the adult version |
| Pier admission (peak times) | £1.00 | March–October at peak times only; under-2s, wristband holders and local card holders free |
Walking on the pier costs £1 a person at peak times from March to October and is free the rest of the year. Online wristbands must be booked at least a day ahead; prices shown on the official site in October 2026.
Buy on the official siteDeals we found
Booking a day or more ahead saves 20%: £24 instead of £30, or £19.20 instead of £24 for kids.
See the dealAnyone with a BN postcode gets free admission for their group, plus regular ride and Palm Court discounts.
See the dealPromo codes
Coupon sites list codes for this park, but none we found are real. The online price is the deal.
Season passes
| Pass | Price | Details |
|---|---|---|
| Annual Rides Pass | See official site | Offered as an upgrade on the wristband page; kids who pass 1.2m get a free upgrade. Price not shown on the pages we checked. |
Good to know
- Address
- Madeira Drive, Brighton BN2 1TW
- Hours
- Gates typically 12pm–5:30pm weekdays and 10am–8/9pm weekends in October 2026; rides keep shorter hours. Weather dependent.
- Parking
- No pier car park; use Brighton seafront or city car parks (paid)
- Type
- Pier/boardwalk · run by Eclectic Bars / Luke Johnson group
- Official site
- brightonpier.co.uk
Don't miss
- Crazy Mouse spinning coaster
- Air Race, the pier's upside-down ride
- Helter Skelter and Galloper's Carousel
- Horror Hotel walk-through
- Kids' rides such as Jungle Jeeps, Dizzy Jets and the Pirate Boat
- Palace Play soft play
Little ways to save
Book wristbands the day before at the latest. Online saves £6 per adult band and £4.80 per kids' band, and same-day online booking isn't offered.
A wristband covers the £1 admission, so don't pay at the gate if you're riding.
On autumn weekdays the rides are often shut while the gates are open. Check the rides calendar before you buy, or go at half term.
Live in a BN postcode? The free Local Residents Card gets your group in free all year.
Questions people ask us
How much is a Brighton Pier wristband?
The Supersaver band for riders 1.2m and over is £24 online or £30 on the day. The Kiddies band for under 1.2m is £19.20 online or £24 on the day.
Does it cost money to walk on Brighton Pier?
There is a £1 per person charge at peak times from March to October. Under-2s, wristband holders, annual pass holders and Local Residents Card holders go free.
Are the rides open in October?
Rides run on Fridays and weekends in mid-October 2026 and daily from 26 to 31 October. Weekday rides are closed outside half term, though the pier and arcades stay open.
More parks nearby
Where these prices come from: Official wristband booking page, Official admission fee page, Official opening times, Official rides and attractions. Prices checked October 2026 by John Foster. Prices change, so confirm on the park's site before you go.